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Putting the “I” in Innovation

 

“They might not invent things, but when they do things, they do things better than anyone else.” Jason Oxman, CEO Electronic Transactions Association speaking about Apple at the 2014 Western States Acquirers Conference

On September 9th, Apple announced the October 2014 launch of Apple Pay – a new, secure payment method allowing consumers to pay via their iPhone’s using near-field communication. Since this announcement, it seems like the question on everyone’s mind is: will Apple Pay finally be the catalyst that accelerates the transition to digital payments?

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